Abstract : Sustainable energy technologies are advantageous for a company to enhance their performance significantly. Brand value and brand equity of a firm is managed by this AI process in IoT framework. In this study, the role of AI in IoT is discussed briefly. Importance of IoT framework is also mentioned in this study. Machine learning is enhanced by a firm to enhance their performance globally. In this study, qualitative research design is used by a researcher to gain in depth knowledge and information related to this study. Researcher follows a secondary research type to collect existing data from several types of journals. Benefits of these sustainable energy resources are to reduce energy spending, minimise carbon emission and maintain a green energy framework in workplace. Several types of sustainable energy sources are critically mentioned in this study. A company always tries to reduce usage of carbon footprint and inorganic products during working hours. For this reason, sustainability and environmental factors are maintained by a company significantly. Photovoltaic systems are controlled by a company with help of applications of AI technology in IoT process. Modern technology is effectively beneficial for a company to earn more profit from market.

Keyword : AI, IoT, sustainable energy, technology